Nike+ Kinect Training Revealed at E3


This morning at the 2012 Xbox 360 Electronic Entertainment Expo (E3) Press Conference we revealed an exciting new project from our team here at Microsoft Studios called Nike+ Kinect Training.

From the comfort of your own home Nike trainers (who work with the company’s top athletes) will provide you with a custom training program rooted in elite Nike fitness and specifically designed to help athletes of all levels reach beyond their potential. Through the magic of Kinect, the personal trainers within the experience can see how your body moves, assess your physical strengths and athleticism, identify areas for improvement, and create a personalized workout plan to help you achieve your personal best. With real-time feedback to make sure positions and movements are correct, the Nike+ Kinect Training custom program evolves as you do, helping you get fitter, faster and stronger. 

This sort of customized support and reinforcement has never been made available to anyone other than incredibly rich folks and incredibly rich pro athletes. ” “‘Nike+ Kinect Training’ gives everyone access to the same training that we give our professional athletes,”  Matthew Mcconaughey Stefan Olander, vice president of Digital Sport at Nike touted. “It merges our understanding of the greatest athletes in the world with the amazing sensor technology of Kinect for Xbox 360.”

“Kinect becomes the eyes for ‘Nike+ Kinect Training’ instructors, bringing a new level of engagement and personalization to the program that blurs the lines between a personal training session and a game,” explained Yusuf Mehdi, the rather dapper and fit corporate vice president of Marketing and Strategy of the Interactive Entertainment Business at Microsoft.

With fitness assessments and the ability to work out with friends over Xbox LIVE and tap into the Nike+ community, Nike+ Kinect Training helps athletes stay motivated every step of the way. Aspiring athletes take training even further by competing in challenges, sending encouragement to friends and keeping workouts on track with a mobile companion app!

So, get ready! Nike+ Kinect Training will be available just in time to help you get rid of the holiday 2012 bulge.